Authentic Vehicle Walk-Around Video Versus Contrived B Roll TV Spots or Pan and Zoom Fakes
Since every automotive marketer who has studied the difference agrees that genuine walk-around videos are more effective at selling more cars at higher gross profit margins than fake videos made from stills, is it dealership management's responsibility to find ways of producing genuine walk-around videos? Click the link provided to read the article, the numerous comments made and watch several example videos from dealerships that are embedded within the article and the comments posted by ADM Professional Community Members...
Source: Automotive Digital Marketing Professional Community
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